BitTorrent + Addressomo Partner on New Video Advertising Platform
First Ever Original Show to Launch via BitTorrent:
CHILDREN OF THE MACHINE
BitTorrent and the show’s creators at Rapid Eye Studios have partnered with The Addressomo Corporation to offer unique opportunities for advertisers to reach the coveted and elusive millennial audience via title sponsorships, native video integration, and millennial audience extension packages available in social and mobile media.
First Ever Video Series to Launch via BitTorrent: CHILDREN OF THE MACHINE
Addressomo + BitTorrent Partner on new Video Ad Platform
BitTorrent and the show’s creators at Rapid Eye Studios have partnered with The Addressomo Corporation to offer unique opportunities for advertisers to reach the coveted and elusive millennial audience via title sponsorships, native video integration, and millennial audience extension packages that are available in social and mobile media.
Our marketing solutions include breakthrough paid social media advertising, native ads & content, & pioneering partnerships that connect the dots among creators and brands, publishers and platforms, and networks and audiences to build scale and value for all parties — most importantly the addressable audience.
We help brands, agencies, products, and publishers excel across the paid, owned, and earned media landscape. Winning in this new digital + social media centric space requires a new way of working, thinking, & communicating with customers and prospects. We call it “POwnEd” media.
We like big data. We use it in real time with paid social media advertising & addressable target audience solutions. From advertising effectiveness to overall media measurement and attribution strategy, we deliver reporting, insights, and addressable audiences transparently & seamlessly.
- Media Planning & Buying
- Social Advertising (Paid)
- Atlas + Facebook Audience Network
- Facebook, Twitter, Pinterest, LinkedIn networks
- Programmatic & Mobile Display
- Paid Search & SEM
- Google Display Network
- Traditional, Print, & Outdoor Media
- Brand Assets
- Marketing Collateral
- Social Media
- Content Marketing
- Website Development
- Mobile Apps
- Email & Messaging
- Earned Media Planning
- Influencer & Advocate Marketing
- SEO – Search Engine Optimization
- Social Network Optimization
- Content Seeding & Sharing
- Content Distribution
- Earned Media Measurement
- Content Syndication Platforms
Saul D. Federman II
DirectorFinance & Operations
Saul D. Federman II is a results oriented Senior Executive with extensive strategic media experience in digital / media technology, live event sponsorship sales & production, integrated advertising sales, marketing, operations, and business development at local, national & international levels. Saul has held leadership roles from EVP Sales to President to Chief Operating Officer at public & private media companies that include Dow Jones & Co., Wall Street Journal, Readers Digest, Encyclopaedia Britannica, TheStreet.com, Telmar Information Services, & MyPoints.com.
Paul Steketee is an advertising and marketing pioneer. He brings a wealth of accolades, innovation, and business management experience to his role. Over the last 15 years, Mr. Steketee founded several successful independent agencies and held leadership positions at Saatchi & Saatchi, Ogilvy & Mather, Rapp, and Merkle – the largest independent US agency – where he started the paid social media practice and grew billings from $0 to double digit millions in under 2 years. Paul is an average tennis player, frequent AdExchanger contributor, and thoroughly amateur foodie.
DirectorRevenue & Partnerships
Robert Sherry brings more than 25 years of experience in business development and media sales and marketing to Addressomo. He is a proven builder of businesses across a wide spectrum of media and entertainment properties and has led integrated media sales teams at InStadium, Time Inc., Businessweek, Reader’s Digest, and Primedia, among others. Sherry founded a branded entertainment agency that partnered with Fox, Viacom, & other Fortune 500 clients, and has held executive roles at successful digital startups, including Valueclick, Business.com, & StudioNow.